Profession "seller". Seller's job description

In the territory of the countries of the former Soviet Union, until now, the seller of goods is associated with an obsessive, hamovaty man who, by all means, wants to deceive the buyer and get as much money from him as possible. Of course, some traders are not far from this definition, but with the development of business and the quality of customer service, this stereotype is increasingly becoming a thing of the past.

Description of work

The profession of "salesman" is not as simple and obvious as it might seem at first glance. Generally, the employee is engaged in the sale of goods and services to domestic and foreign customers. They are: enterprises, government organizations, individuals. But it is important not only to search for new customers, but also to work with regular customers. With the development of trade, the duties of the seller's sellers have significantly expanded to meet the new market requirements. Competition is inherent in virtually all industries, so every buyer has a serious struggle.

Similar, in essence, are the positions of sales representative, consultant and sales manager, a representative for business development.

Main responsibilities

The profession "salesman" assumes such main tasks for the employee:

• Proposal / closing of transactions with potential and existing customers on the basis of mutually beneficial partnership.
• Demonstration of products, goods and services to new and regular customers and helping them to choose those that most fully meet their needs.

Perfect employee

Depending on the sphere of trade, the sales method, the employee must:

• Establish, develop, maintain business relations with potential and existing customers in a certain segment of the market in order to create new opportunities for the sale of goods / services.
• Make phone calls, personal meetings, make presentations for buyers.
• Explore new sources to find potential customers.
• Develop clear and effective written commercial offers / price lists for buyers.
• To help eliminate and solve problems related to customer service.
• Coordinate with the departments of marketing, sales management, accounting, logistics and technical departments.
• Analyze potential territories / markets and determine their commercial potential.
• Create and maintain a service plan for existing customers.
• Identify advantages and compare products / services of the enterprise.
• Plan and organize a sales strategy to maximize profits for a particular territory / market segment.
• Provide guidance for oral and written communications about the needs of customers, their problems, interests, the competitiveness of the enterprise's products / services on the market, and also to inform about potentially profitable new products.
• It is good to know the purpose of the product, its technical details and services, competitive advantages, methods of advertising.
• Participate in exhibitions and fairs.

Education and experience

The profession "seller" presupposes the presence of certain knowledge and skills. Employers present the following requirements to the job seeker:

• Confident use of appropriate computer programs (usually Microsoft Office, 1C-enterprise, for online stores - the ability to work with popular content management systems, etc.).
• Knowledge of the principles of sales, customer service.
• Experience in sales.
• Experience in conducting presentations.
• Evidence of the ability to carry out the set sales.

Personal characteristics

Like any other, the profession "seller" requires the presence of certain qualities in a person. These include:

• Very good oral and written communication skills;
• Ability to negotiate;
• Persistence and perseverance;
• stress resistance;
• Work before the achievement of certain results, purposefulness;
• Ability to plan and develop strategies;
• Persuasiveness;
• adaptability.

Seller-cashier: job description

This profession also passed its evolution and acquired a number of new requirements. The demand for it only increases, and it's quite easy to get a job. The seller-cashier must:

• Receive payment in cash and on the terminal, give change.
• Maintain cash discipline: count money in the cash register at the beginning and at the end of the shift, fill in the necessary reports and fulfill the accounting requirements for processing documents.
• Issue a check, make out returns in accordance with internal regulations.
• Welcome customers.
• Keep your workplace clean and in order in the cash register.
• To expose the price tags, calculate the cost of purchases using a calculator, cash register or an optical price scanner.
• Issue coupons and promotional materials.
• Accept and transmit complaints to clients.
• Answer questions from customers, provide information about the goods, the way they buy and pay, deliver, and so on.
• Weigh the goods to determine the price.
• Offer and sell gift certificates.
• Pack the purchase in a corporate package, a box, pack the goods for transportation or offer a package.
• Follow the cash register: make sure that there is enough money to make trading transactions, and that it is working properly.

Fashionable work

The success of a clothing store largely depends on its staff. And although sometimes the attention of an unnecessarily annoying consultant is annoying, a real professional will help you choose the best of the range for you and in the shortest possible time. The seller of clothes, according to the job description, has such duties:

• Greeting customers who enter the store.
• Participation in the control of the movement of goods, accounting balances, processing of necessary reports and documentation, communication to the management of problematic situations.
• Help buyers in the search for goods.
• Processing of cash and card payments.
• Placement of goods on shelves and storefronts.

The clothing seller's job description also provides that the employee must:

• Respond to customer questions, give advice and advice on choosing.
• Issue a check, make out returns.
• Keep the store clean and tidy, which includes dry and wet cleaning, layout of the goods, if necessary - its steaming.
• To consider complaints of clients, to inform them to their superiors.
• Work within a specific policy, especially for branded stores.
• Set price tags.
• Be responsible for security in the store, look out for thieves, prevent fraudulent transactions with credit cards, etc.
• Update information about promotions in storefronts, racks, etc.

How to get to work

Someone thinks that trade is the destiny of uneducated losers, and someone - that this is the only way to success in today's world. The profession of "salesman" like no other provides an opportunity for rapid career growth. Most often, the "ceiling" is determined only by the abilities of the employee. Qualified and talented traders always have a high demand in the labor market, as each company wants to increase sales, and as a consequence - revenues. The potential effectiveness of the future employee is assessed on the basis of a review of the achieved and planned goals, the presentation of which provides a summary of the seller.

The employer expects that you can always close the deal under any conditions. You should be able to "sell" yourself so that the employer does not have any other options, just to hire you. A true professional of trade is purposeful, persistent, charismatic, but at the same time tries to solve the client's problem as best as possible. Your resume should reflect these qualities. It should be result-oriented, not just a list of workplaces and responsibilities in chronological order.

Important elements

The seller's resume should contain the following information:

• A generalized account of your successful career in sales, the strategies that helped you succeed in the field.
• A section on your skills and abilities to show that you possess all the qualities inherent in a good trader. This will increase the chances that you will be invited for an interview.
• The resume should give an impression of you as a person who is energetic and purposeful. Therefore, use the appropriate phrases at the beginning of the sentences, for example: achieved, improved, changed, enhanced, established, initiated, proven, succeeded, built, optimized, etc.

When you submit a resume to a large company, there is a possibility that the computer will be processed first by selecting the documents containing the necessary keywords. Take care that they are in your file. These may be job titles, skills, terms from the sphere to which the enterprise belongs, types of goods and services.

But do not lie in the summary. The truth all the same once will open, and you will appear in the extremely unpleasant situation. If your real sales experience so far leaves much to be desired, then focus on quick learning, energy and diligence and apply for jobs that you really can.