Cosmetic companies and the best cosmetics

Every woman wants to look attractive - and this is absolutely natural. In an effort to become the embodiment of beauty, the fair sex is used by all kinds of tools, ways, tricks. And almost every one of them uses decorative cosmetics - special means, whose purpose is to improve the appearance and mask the existing flaws.

The appearance of modern cosmetics

Cosmetic companies, striving to win the adherence of women and please them in all respects, improve their products in every way, especially focusing on their quality.

The first modern cosmetics appeared in the early twentieth century. Moisturizing cream was created by Oscar Troplivitz, the owner of Beiersdorf, lipstick by Pierre Francois Pascal Guerlain, founder of the cosmetics company Guerlain, and a foundation and compact powder in 1936 by Max Lotz, who later founded the famous MaxFactor brand. Chemist Eugene Schueller developed hair dye with the name L`Aureale, which nowadays sounds like L`Oreal - a well-known perfumery and cosmetic company with a worldwide reputation.

The beginning of the twentieth century gave impetus to the rapid development of the cosmetic industry, which is being actively developed in our days.

Cosmetic companies by country to producers

French

In this country, the largest number of quality companies, such as:

• L'Oreal;
• Garnier;
• Maybelline;
• Bourjois;
• Yves Rocher;
• Christian Dior;
• Lancome.

The presented cosmetic companies, oriented in their production not only to the rich, have in their arsenal budget brands of products available to any woman. The great difference in price does not in any way affect the quality of the cosmetics produced - it is always at the highest level.

Israeli

The best Israeli companies:

• Ahava;
• Holy Lan;
• Dead Sea Premier;
• Mineral Beauty System and Sea of SPA.

Manufacturers of this country in recent years have become reliable suppliers of quality cosmetics. They develop funds for the latest technologies with the use of salts and minerals of the Dead Sea. Most of all, manufacturers focus their attention on the development of anti-aging agents.

Japanese

Japanese companies specialize in the production of excellent decorative cosmetics. The main direction is the care of hair and hand skin.

• Utena;
• Kanebo;
• Cow Brend.

Korean

The best Korean companies producing decorative cosmetics:

• Etude House;
• TonyMoly;
• Innisfree;
• Missha.

These cosmetic companies are becoming more popular because they produce cosmetics from natural ingredients. Of course, new cosmetic companies break into the market, but it's very difficult for them to struggle with the brands presented above.

Four new companies that are confidently entering the Russian market:

• UNA Skincare (Iceland). Represents a line of creams: day, night, eye care. Their main component is the seaweed extract, which lives in the coastal zone of Iceland. It is called bubonic fuscus and is an excellent antioxidant.
• Une Nuit A Bali (France). It produces the entire set of products necessary for body hygiene: shower gel, cream, scrub, oils. This cosmetics helps the skin to remain young and tender.
• Zarkoperfume (Denmark). It produces an exclusive synthetic perfume called Molecule 234.38. Molecules of perfume when ingested on the skin come into contact with women's pheromones and create a unique aroma.
• Gucci Cosmetics (Italy). Specializes in the production of various make-up products, as well as cosmetics for the lips, eyes and face.

How to choose a cosmetic company

A large number of cosmetic companies are represented on the market. To choose a high-quality and reliable, you should pay attention to the following recommendations:

• On the catalog of the cosmetic company there should be badges of quality corresponding to the produced products. More icons - higher quality.
• One of the most important indicators is the work experience of the company in the cosmetic market. If in a highly competitive environment it lingered for years to come - it means that the product has found its acceptance from the consumer.
• The company should often replace its core series with more advanced ones, using new technologies. This is an indicator that the company spares no money for mastering new technologies and is going to stay in the cosmetics market for a long time.
• To the skin of the face was well-groomed, you need to stop your choice on the company that develops the basic series.

Top - 5 companies producing cosmetics

Cosmetic companies, which for many years have proven themselves with the best hand and are recognized all over the world.

1. L'Oreal is a French company. At the moment is the world's largest manufacturer of cosmetics. It produces hair care and skin care products, perfumes, makeup. All products produced by the company (and their more than 500 hundreds) have a high degree of trust.
2. Avon is an American company. It produces not only hygiene products, but also household products. It is very popular all over the world, its products are popular in more than 140 countries. The company makes a wonderful marketing move, selling its products along with jewelry and accessories. Product quality is very high.
3. Lancôme is an international company with a large number of high quality products. It produces very high quality makeup. The lipstick of this company does not contain lead, and nail polish has several thousand shades. Also produces perfumes and deodorants with an original and attractive scent.
4. Maybelline - the most popular company, founded in the US in 1915. In 1996, it was bought by the French company L'Oreal. Produces the full range of products for facial skin care: lipstick, mascara, shadows, varnishes and much more.
5. Garnier is a French company that is more than 100 years old. Well proven in the manufacture of hair coloring agents in the home. It differs from the others in that it makes components for the production of products from natural raw materials.

The benefits of the economic crisis for domestic companies

Now, because of the economic crisis, most of the foreign companies stopped producing products to Russia, which gave a great opportunity to master the market to domestic companies. But they still have a number of flaws:

• Weak advertising campaign;
• The concept of the goods is not fully provided;
• Bad price policy;
• Frequent change of style and subject of advertising.

Recently, domestic manufacturers began to understand their mistakes and correct them. Work on the quality of the product, the design of packaging and a well thought out advertising campaign began to be more active, and positive changes are already evident.

Large Russian cosmetics companies:

• "Charm";
• Stellari;
• Eva Mosaic;
• "Faberlic";
• "Alina Zanskar";
• "Kalina";
• "Green Mama".

These companies have proven themselves and produce good quality cosmetics.