Stream - what is it? The whole truth about a new form of communication

The market of gaming entertainment in the last ten years has begun to actively develop and acquire new opportunities. Especially this applies to communicative means of communication between players, communities and even professional e-sports teams. And an important innovation is the ability to conduct various online broadcasts, which to this day gaining popularity among fans of games. Even the large game media began to actively explore this opportunity to attract the public, arrange rallies and just have fun. And for today this kind of broadcast is called a simple word - stream. And in order to understand this way of communication between gaming communities (and some like-minded people) in more detail, we will consider the basic information on them and answer the main question: "Stream - what is this?"

Stream as a means of modern communication

With the active development of various video sharing sites, many game developers and specialized media have started streaming to attract audiences, gain momentum and simply advertise the product. It is not necessary to delve into financial features, as there are many nuances there (sponsorship of companies, viewers' contributions and payment, depending on the number of people involved). Previously, the main platform for this kind of activity was YouTube, but after it was bought by Google and cut down the rights of streamers, everyone switched to the Twitch platform, which gained a huge leap in terms of development and popularity. In addition, the new platform provided good technical equipment for streamers and a user-friendly interface. It was after Twitch that this method of communication became much more popular and is being actively used at present. Now the stream of games has become much more accessible, more diverse and more pleasant.

How popular are these broadcasts?

Speaking of popularity, it is worth remembering that the network has a lot of broadcasts from both professionals in their field and from simple beginners who simply try themselves in this area. Therefore, if we take into account the overall statistics of absolutely all streams, then we can say that they are not so popular. But if you take professional broadcasts, then the popularity indicator will simply go off scale, and this applies not only to game broadcasts, but also to developers' speeches, news reports, etc. A vivid example is the huge popularity of the project from the company Wargaming, stream World of Tanks brought almost one million new users.

Why do they spend?

As already mentioned above, the main purpose of streams is to attract new users and increase the fame of a particular project. Stream can also serve as an excellent medium for spreading information. Therefore, answering the question: "Stream - what is this?" - one can safely say that this is an information dissemination tool, a popular and cheapest way of advertising, and also simply a means for a pleasant and positive pastime. But it is worth noting and simple players who broadcast for the sake of positive and simple pampering. But still, the percentage of strictly targeted streams significantly exceeds simple, meaningless broadcasts. What are the only streams of the World of Tanks, numbering millions of views and hundreds of thousands of subscribers. And thanks to this audience, sponsors themselves will be drawn for the sake of advertising their products and services.

What is the benefit of the broadcasts?

What benefit companies receive from broadcasts is understandable. But what benefit does the streamers themselves get from this? In fact, everything here is simple. Streamers are people who broadcast, maintain interest and communicate with the community through a special chat. If they act on behalf of the company, then, accordingly, they receive financial benefits from this. True, in order to keep streams from companies, you need to have a well-developed channel and a basic community with the appropriate sphere and interests. As for ordinary streamers, they also receive financial benefits and popularity on the Internet. In the first case, a rather controversial issue, since finance primarily depends on the viewers themselves. That is, if the channel is very like, then you can support the streamer with money. It is worth noting Dota-Stream, where tens of thousands of players already earn through the broadcasts of their games.

Who can do this?

And finishing the information article, it is worth noting that everyone can engage in such a thing, though not everyone can do it. To conduct a high-quality broadcast, you need to have charisma, a great sense of humor and just like people not only with your game, but also with communication. Therefore, the question: "Stream what?" - you can answer that this is a tool for self-realization and a new platform for testing your communication skills. Broadcasts allow not only to find new friends, but also to have a wonderful experience that can be useful in the future. Therefore, you should not miss the opportunity to test yourself in this area of a new virtual communication.

Stream - what is it? This is a new virtual platform, based on video communications. This tool can give everyone the opportunity to realize themselves or their business. Advertising, communication, popularity and pleasant pastime - this new method is suitable for any situation. Remember this and take advantage of it for your own pleasure.