Blockbuster: what is it? What criteria should it meet?

Blockbuster is an entertaining product that attracts interest and at the same time brings significant profit to filmmakers. A significant profit is understood, as a rule, income of not less than $ 100,000,000.00, the condition of which is to receive benefits in a relatively short period of time, for example, for several months. In addition, revenue must be generated in the North American market.

Originally, the meaning of the word "blockbuster" was associated with the financial and economic activities of the play, but today the blockbuster is called a movie that satisfies the interests of the audience. In addition, he more than makes up the budget of the creators. Sometimes these definitions are attributed to any successful film, but it should be understood that a successful product is understood as a blockbuster. What does this mean for film producers? One of the significant factors for any blockbuster is a considerable profit, which will not only pay off the direct production of the film, but will also go to pay and premiums to everyone who participated in product development.

The success of the first blockbusters did not give rest to the directors of Hollywood

The film "Jaws" set a box-office record in the summer of 1975. In addition to this film, blockbusters include such films as The Ten Commandments, Gone with the Wind, Ben Hur. Their status they received solely due to the amount of money earned at the box office. "Jaws" are seen as the first film of the Hollywood blockbuster era in the modern sense of the word.

If the movie is constantly being rebroadcast after the end of a successful show in theaters, it's a blockbuster. What does this mean? This is the second, no less important feature of the term - the constant interest in the film, which manifests itself in the number of Internet downloads and video sales. Thus, the income continues to arrive even after the end of the show in the cinema.

After the success of the "Jaws" picture, many Hollywood producers tried to create such "films of events" with a broad commercial strategy. Film companies created high-budget films, relying on a massive advertising campaign.

Classics and Contemporaries

Recently, almost any blockbuster often generates a violent reaction from the film critics. The meaning of the word "blockbuster" today comes to a new level - it is mandatory for every sensational film to compile a review by a well-known critic. The review can be commendable or condemnatory, but in all cases it triggers a society reaction. Often such a review of a halo of mystery or, conversely, shocking facts surrounds the blockbuster. What does this mean for the film itself? The fact is that, despite the fact that the public agreed with the decision of the film critic or not, in any case this is an additional advertisement and a PR to the film, followed by an additional benefit to the film's publishers. Even those blockbusters, which received the coolest reviews from critics, are perceived by the public with enthusiasm.

Terms for theater and cinema

In theatrical circles, the word "blockbuster" is also used. What does this mean? This shows that the game demonstrates some features of successful films, for example, the generation of high attendance at performances, the support of interest from the public in the long term.

A classic blockbuster is a film whose interest does not vanish with time and is confirmed by the next generation through regular screenings. In any definition of the term, a blockbuster should be viewed as a competitive product that provokes public interest in comparison with similar productions.