Bianco: what color, translation and description. Color palette of tights of the Italian manufacturer

Color is one of the main external characteristics of objects. Especially this criterion is important when buying clothes or shoes via the Internet. But sometimes manufacturers, in pursuit of originality, come up with completely unimaginable names for their products or borrow them from foreign languages. What is bianco? What color is hidden under the mysterious safari? Let's try to understand.

Marketing course

Italy has always been considered a country where new trends in the feshen industry are emerging. Italian clothing has always been famous for its sophisticated design and fine quality. These two indicators are of priority importance for consumers. Therefore, manufacturers often use in the design and advertising of their products accents, hinting at the Italian origin of the goods, even if it has nothing to do with the Apennines. This marketing move allows you to attract more attention of consumers.

Seeing the word "bianco", what color do you represent? Maybe something unusual and unusual?

Russian marketers conducted an interesting study: tights of absolutely identical quality were placed in different packages, some were presented as a domestic brand, others were placed in the packaging of the Italian manufacturer. As a result, products in European design were more in demand among buyers, despite the fact that its cost was significantly higher than that of improvised competitors.

Therefore, often the domestic manufacturer uses in the palette of the goods borrowed from other languages names. One of the most fashionable designations is bianco (color). Translation into Russian is quite simple, it displays the color characteristic of the product - white, and in the case of tights - tender-milk. A minor detail, but the consumer is already intrigued.

Delicious colors

Each manufacturer of tights chooses a unique palette for their products, where many other colors are present, in addition to the common nero and bianco. The color of pantyhose can be associated with simple colors, understandable to everyone, and with tones, whose names are more consonant for other uses.

Mokko, cappuccino and caffe are not only the names of all your favorite hot drinks, they are the basic colors of the palette of most manufacturers of tights. Unlike bianco, the color translation sounds the same as in the original, because these words are of foreign origin. But the color is of interest.

Caffe - dark brown, similar to the shade inherent in coffee beans.

Cappuccino - a more saturated tone with a slight reddish tinge.

Mokko, on the contrary, differs from coffee in the direction of clarification. In addition, this tone is inherent in a beige-grayish hue. So it looks like coffee, which was added quite a bit of cream.

For each character its own color

It turns out that the choice of the color of pantyhose can tell a lot about the nature of their possessor. Girls choosing black or nero, have high sensuality and sexuality. They are self-confident and prefer to dominate.

Girls who want to focus on innocence and inaccessibility prefer a tender milky color or bianco.

What color girls choose for the business image, it is understandable without superfluous words - these are neutral beige tones, emphasizing a discreet and elegant style. Brown-beige shades are the most popular, since they fit absolutely any garment.

Bright colors are characteristic for creative and creative personalities who are not afraid to experiment with their image.

Pantyhose with a floral pattern is chosen by girls with a romantic character. Geometric pattern is also liked by pragmatic personalities, in whom logical thinking prevails over emotions.

Colors Omsa

Popular among women, the Italian brand specializing in the hosiery industry, gathered in the product palette both unusual shades, and all the beloved bianco (color). Translation into Russian is often predictable, but some tones have an interesting transliteration:

- panna - creamy;
- natural - corporeal;
- lido - light brown;
- sabbia - warm sand;
- grigio perla - shade of wet asphalt;
- caramello - caramel;
- daino - rich brown;
- ambra - dark brown with a yellowish tinge;
- camoscio - bronze tan;
- beige naturel - cocoa with cream;
- fumo - mouse color;
- marrone - chestnut;
- antracite - carbon matte;
- lola - brown with a lilac reflux.

The above tones are the most popular, as they can be used for business negotiations, for romantic dates, and for friendly meetings.

Bright palette

In the hosiery industry, the palette is divided into two categories: classical tones, never out of fashion, and seasonal colors that are relevant to a particular fashion trend. The classical line includes all shades of brown and beige, as well as nero and bianco. What color of pantyhose is popular among women this year can be understood by looking at the additional Omsa palette of 2014:

- acqua marina - sea wave;
- cipria - tender pink;
- sierra - terracotta;
- tropico - saturated dark yellow;
- verde cobatto - sea wave;
- prugna - cherry;
- viola scuro - purple;
- blue navy - blue with blue;
- blue notte - pronounced blue.

Creative tones of pantyhose can be both a complement to the stylish image, and a vivid accent among the more restrained tones.