Article Marketing - Optimizing to Increase the Effect of Catalogs

You need to optimize your articles to make them search engine friendly. As a result of optimizing articles, search engines will most likely appreciate the content of necessary and high quality. In addition, if search engines see an optimized article as highly relevant and of high quality, then it will have a positive impact not only on the weight of the link from the article, but also on traffic to your other articles or your main site, since optimization will help users find information that they are searching.

1. Articles that are not optimized are essentially a waste of time. The reason for this is the fact that if the text is not optimized for search queries, then users will find it hard to find a stumbling upon this article. And if your article contains links to your main site, then this link will have a lot of weight - the search engine can treat it as not relevant to the topic of the main site. It is important to determine which articles and what are more effective than others. If you have a good system that attracts readers, do not reinvent the wheel - be sure of efficiency and continue to follow the articles in a similar way, this is almost the point of article marketing .

2. This is a known fact - placing articles in directories can potentially give a large amount of traffic to your site. Nevertheless, now there are a lot of catalogs of articles, many of them thematic, so it is important that you focus on the catalog of articles that are similar to the topic of your site. Determine which sites give the largest traffic, and then focus on creating content for these specific article directories.

3. Keywords, this is extremely important, and if you do not optimize your article with keywords that relate to your main site, article marketing will not give you a high result. To determine which keywords are most effective for you, and also what keywords provide the main flow of visitors, use special statistics tools from Google, Yandex. Try to pay attention to the details and connection with the anchor. Although you must vary the anchor text from an article to an article, it is important that most of your anchor texts are related to the content and target keywords. This will increase the "reference weight" when calculating search results. When you focus on keywords and optimize your articles for them, the catalog of articles itself (or rather its PR in the search engine) also plays an important role.

After all, if you took the time to write or ordered articles, you can also take additional measures to ensure that they have been optimized as best you can to provide the best chance for high rankings and traffic.

And if you want to learn more about how you can post articles and where you will learn a lot more on the above resource.