Sale of Cars With Run At Dealer Enterprise.

Sale of cars with mileage is gaining increasing popularity in our country. If before, dealers in all ways denied "junk", but today they have actively started to create entire departments, and in large holdings - this is the whole direction.

So this is a profitable direction or a tribute to fashion.

Everything depends on you. As you call the boat, so it will float.

In the course of a long work with dealers of different brands, I discovered one pattern. If you create a department of cars with mileage in order to increase the volume of sales of new cars, then in 99% of cases this unprofitable unit.
Why?

Is it worth to turn to negative experience.

In this article I want to briefly talk about the correct concept of building a business for the sale of used cars.

So, let's begin.

Like any business, selling cars with mileage will be successful in the event:

- availability of a business plan in which you clearly define the sales objectives and financial
Receipts;

- an accurate and clear description of policies, procedures and management. I would call it the work schedule. Here you give definitions to all concepts, tell how you will take cars, how you will interact with other divisions of the company, how to sell, etc.

- definition and implementation of regular monitoring of processes, reporting systems
And analysis of the main KPI, as well as the constant search for ways to improve.

A business plan is most often needed to obtain a loan, but in any case, its importance should not be underestimated. The business plan helps to plan and allocate resources, make decisions, compare the results with the goals set.

So why do you need a plan?

- to separate the sale of new cars from cars with a run

- to be able to clearly assign tasks to the department

- to determine the level of investment and working capital

- to ensure the efficiency of the department.

When developing a plan, you need to focus on its reality. At the same time, one should not forget about the sales plan and financial planning.

Having taken these first steps and realizing that you need it and are financially achievable, get down to work.

In the following publications I will tell you about the planning of sales of cars with mileage, as well as the processes necessary for the quality work of the sales department of cars with a run