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Internet in the service of business or how to work effectively in the 21st century

E-commerce has evolved from the exotic to the usual phenomenon as early as the end of the twentieth century, when almost everyone spoke of it and many used it. The first were telecom operators, financial companies and large international companies. They were the first to realize all the benefits of using the Internet in their commercial activities.

With each passing year, the benefits of electronic business and e-commerce have been expanded by a growing number of companies, they realized that this is both a saving and new opportunities. This technology allows to expand the horizon.

And how, for example, e-commerce can serve small business? It can even: and save and expand the range of goods and services provided by this very business. Let's look at two Russian small business enterprises. Take, for example, a clothing store and a coffee shop, for greater exponentiality, we will consider that these are not capital organizations. Both, as a rule, make purchases of Turkish or Chinese goods: from those that sell, to those that decorate their interior. On the one hand, it is simple and cheap: you can buy these goods either in Moscow or in any city with a million population. Such a product does not pretend to be of high quality and long years of service, but it is quite acceptable at a price. But on the other hand, let's analyze the pricing of such goods. The final price is made up of the price of the goods, cheating the seller (and often even a few, because in China and Turkey, you can not buy directly from the manufacturer directly), the cost of shipping from Turkey or China to Russia, cheating the wholesale seller, the cost of shipping from his warehouse to the reseller's warehouse , Cheating reseller in Moscow, cheating Reseller, say in Samara, the cost of delivery to the warehouse in Samara, where this product is already acquired by the final buyer. As you can see, the chain is very, very long, and the wrap-ups and shipments are sometimes 300% of the cost! That is, the final buyer overcharges 3 times! For this money, and more often for much smaller it is possible to buy much more qualitative and authentic goods from Europe. But how? One of the most simple and effective ways to reduce the price of goods is to purchase it through an intermediary in Europe. Considering that European manufacturers and wholesale suppliers always have their own website on the Internet, the intermediary buys the goods directly from the manufacturer and sends the goods to the final buyer. Can I do without an intermediary? Sometimes yes, but most European manufacturers do not send goods directly to Russia, Ukraine, Belarus or Kazakhstan, some of them do not accept European bank cards or other payment systems. Then the intermediary comes to the rescue. In addition, intermediary services, as a rule, include free consultations that will help to avoid problems at customs or when forwarding. Intermediary companies in Europe already have experience in the market of their country and know how to avoid a lot of pitfalls.

Thus, having access to the Internet, you can significantly save, but still at the same time to improve the quality of purchased things. And, of course, about sales. European sales are real honest 75-percent discounts, not on scraps and 3-year-old renovations, as unscrupulous sellers in Russia and CIS countries used to do, but for goods that were new to the season two or three months ago!

Summing up the above, one can say with certainty that purchases in Europe have a great future and give great opportunities, but only with the right approach and the ability to use information.

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