Cross-browser layout, "attracting" search engines

When a site is created, it is important to ensure its effectiveness is cross-browser layout. What it is? How can it be done? What are the pitfalls?

What is cross-browser layout?

Html / css is the basis for creating a website. Many webmasters approach this by the principle: I'm good - and enough. And how unpleasant it is when you come from your browser or mobile device, and the site is displayed incorrectly. In such cases, adaptive design and cross-browser layout comes to the rescue.

Css and html are in this case the backbone with which all is implemented. In some cases, JavaScript may be used for this purpose. But the ultimate goal is to make sure that everything works on different versions. Therefore, if there is a desire to provide cross-browser compatibility, so that the site is well displayed in all browsers, you have to think about this constantly, from the first second of work on the site.

Step-by-step guide in general terms

So, let's look at how to make cross-browser layout. Initially, it is necessary to decide with which programs the site will work. Please note that the number of browsers is approaching two hundred, so trying to please everyone is a matter of incredible complexity. Therefore, choose a number in the range from 3 to 8. To determine what to focus on, you can use the auxiliary services like Yandex Metrika and Google Analytics. After that, you should find out how the problem of achieving cross-browser compatibility will be solved.

Many people make their bid for khaki. These are special codes, selectors and rules that only one specific browser understands. But, given that you have to write at least a few dozen of these inserts for different browsers and their versions, many reject this approach because of its high cost, duration and irrationality. Some people rely on the use of those elements that are displayed identically. But often a number of important advantages are lost. To minimize losses, the adaptive design is also used in parallel. What is he like?

Adaptive design

This approach to the layout of sites, during which the site is made rubber, that is, which adapts to different browsers and screen sizes. It should be noted that adaptive design and cross-browser compatibility are closely intertwined, and when they talk about one thing, then, as a rule, they mean the second one. Let's look at a small example.

There are such browsers as Opera and Opera Mini. на мобильных телефонах. The first one is used on ordinary computers, and the second one is used on mobile phones. In general, they are similar, but they have a number of features. In such cases, it is important to connect individual files and / or use media queries. What is it? In the first case, separate files are created that are aimed at the operation of a particular browser, and their call is prescribed. In the second case, you need files with media queries. If the program used meets specific requirements, then the file is loaded in the desired configuration.

What do we have to do?

Initially, remember that when working with html, cross-browser layout requires special attention. Therefore, for greater efficiency, you should maximize the use of cascading style sheets. It is also necessary to change some approaches to work. So, many inexperienced people, when they indicate the size of something, use pixels - px. Consider an example with a large title-tag that adorns the top of the site.

Her width was set at 800rx. With a screen in 1600, this will be quite attractive. But on 700rh it will look ridiculous. What to do in this case? You can set the size not in pixels, but in percentage! And the inscription will occupy not a fixed length, but half the width of the screen. In percent, you can specify the distance at which a certain element will be placed from the edges of the screen. But what if the screen is too small?

Suppose it is 300? In this case, we will be helped by the media query, which needs to be fixed with fixing the width. And if it is 700px or less, you can establish that the inscription will occupy 75% of the place. And if the width is 300рх and less, then you can set all 100%. In general, the topic is very interesting and useful, so it can be studied in great detail. But, alas, here the information on the book, and put everything in the article will not work.

Why does cross-browser adaptive layout involve search engines?

And the answer is very simple: for this indicates that the developers are monitoring the site and making it as pleasant as possible for their users. So, such people can be encouraged by giving them a higher position in the search engines. Of course, your site will not be launched immediately on TOP-1, but in combination with other factors this will allow you to climb up strongly. It should be noted that this is not just a useless call, but something that deserved such attention.

After all, think for yourself: what is it to the user when he gets to the site, which is not very pleasant externally? But he can come to the conclusion that the search engine offers low-quality content! Therefore, they select so carefully the sites that should be offered. In addition, this is the benefit of webmasters, because they create a high-quality shell for content, in which people can receive the information they are interested in using any hardware: computer, laptop, tablet, smartphone or mobile phone. Accordingly, the more satisfied visitors, the faster the site and income level grows.

Conclusion

It should be noted that the modest fact that creating a cross-browser site with adaptive design is not an easy, very long and time-consuming task. Therefore, you need to be patient and remember that discipline is a great thing! Perhaps something initially will not work, but it is necessary to try, look for information, use different approaches and not give up. And then it will be necessary to make a website that will show any interest to its visitors.